As I've gushed in my review post for this sheer lipstick, I adore it! It's from Giorgio Armani's Rouge D'Armani Sheer collection (#500) and it's a beautiful bright magenta!
It applies effortlessly -- silky and smooth! I love the glossy effect. It's feels more like a balm on the lips than anything else, but the pigmentation is wonderful! It also leaves a slight pink stain in its wake.
I can't get over how hydrating / moisturizing it is on. For me, it's one of those products I'm not afraid to apply even when I have slightly chapped lips.
It's also a bit of a chameleon shade. It's vibrancy can change depending on the lighting or the application (i.e., how much you apply).
I can't gush enough about it x