I've been seeing these new Benefit glosses pop up in stores and remembered that I already had one (courtesy of Loose Button).
The colour I received was in Hoola, which also happens to be my favourite matte bronzer. The glosses, in case the packaging and name aren't obvious, are inspired by the box powders.
The gloss itself is nice. The formula feels great on the lips. It's non-sticky and easy to apply. It comes in a tube with a simple slanted plastic applicator. Unlike some glosses, these have good pigmentation. It also has a tropical scent but no taste.
The colour is great, although it's really nothing like the box powder. Hoola the lip gloss is a nude colour with gold shimmer, whereas Hoola the bronzer is a soft, matte bronze shade (no shimmer).
Have you tried these new glosses? They come in as many shades as there are box powders.